Project Overview

CMWS is already a household name in Canada. While there has always been significant traffic coming to their website solely through branded searches, our objective was to boost online sales through organic queries.

The results started to show up within the first quarter of our SEO campaign as the CMWS website began appearing in the top searches for targeted high-volume keywords that we planned to work on.

While we were building a strong organic presence of this website through months of rigorous SEO strategizing and implementation, we also revamped its navigation to make it more organized, appealing and accessible than its previous versions.

Bolstered by a comprehensive SEO campaign and enhanced navigation, the official website of CMWS generated 160% more sales, 38% improvement in conversion rate and 58% more traffic in the last 6 months compared to the previous period. A significant improvement in the organic traffic and in the average session duration are a clear indication of the success of our SEO strategies.