Vendor Lender Case Study

Project Overview

Vendor Lender is one of the leading equipment finance companies in Canada today, but they are much more than just leasing. Today, they provide extensive financial assistance for businesses requiring equipment leasing, renting, business loans and payment processing.

Generally, in the B2B space, you would not think about SEO, but Vendor Lender has been with us for several years and we have managed to take them from very few organic rankings to consistently delivering new first page rankings over the years. As a part of their SEO campaign, we have implemented several sets of strategies to improve overall website traffic, increase pageviews and bring down the bounce rate to about 20%. The last feat is a remarkable achievement for a B2B website!