Different operating systems require different approaches and programming languages to develop an app. In order to develop and provide the same app natively for both iOS and Android, you’ll practically need two independently developed applications with virtually no points of overlap. This leads to a large amount of development work and costs just to bring your 2 apps separately to the Apple AppStore and Google Play.
Furthermore, initial development isn’t the only concern here. The maintenance required and further development of the apps, new features that have to be developed in parallel for different systems, which in turn entails more time expenditures, and thus, more increased costs.
So, is there a way to develop apps that take full advantage of the functions of the smartphone and make them run on all platforms? Can this be implemented efficiently and cost-effectively? The only viable answer here is YES! Enter hybrid mobile apps.
Our hybrid mobile app development services at OptiWeb Marketing are focused on providing efficient implementation of cross-platform development of apps that run equally seamlessly on all platforms.
Perhaps the biggest advantage of hybrid application development is that the apps only have to be developed once with a hybrid framework and voilà: a solution is ready for all devices. We use the most popular web technologies, including HTML5, (S) CSS and JavaScript, to develop the most advanced hybrid apps with all of the necessary features that you can ask for. As a leading hybrid mobile app development company in Canada, we use a wide array of open-source frameworks to develop custom hybrid apps suited to your needs.
Hybrid apps have made a huge leap forward in recent years as they keep getting better and better than their native counterparts. Let OptiWeb Marketing develop a cutting-edge hybrid app for your business, contact us today!
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Growth Insider 
Ever wondered why some websites hook you in while others make you want to hit the ‘back’ button? Your website isn’t just a digital calling card; it’s a stage set to dazzle your audience. And in a world where first impressions are made in the blink of an eye, your website’s user experience (UX) can be the make-or-break factor for turning casual visitors into raving fans.
Picture this: you walk into a restaurant, a public place, or even your office, and what do you see? People with their eyes glued to their mobile phones. The world is going mobile, and with mobile apps for businesses projected to rake in a staggering $935 billion in revenue in 2023, it’s clear that businesses need to harness the power of mobile apps to stay ahead in the game.
Nowadays, artificial intelligence in digital marketing is a technological slang that appears to be robotic out of a sci-fi movie. It generally builds an impression of android killers and robot butlers. However, the fact is that we are surrounded by artificial intelligence. Although it has been growing for a while now, artificial intelligence has become necessary for driving performance.
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